Born between 1996 and 2010, Generation Z is a young consumer group with a strong sense of value. They are often fascinated by brands that highlight their “authenticity”. Therefore, eCommerce sellers should not only focus on product sales when developing their marketing strategies. Gen Z is creative and adventurous. They are also digital natives, havingContinue reading “How to Reach Gen Z: Top 5 Gen Z Marketing Strategies in 2023”
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How to Choose Dropshipping Products 2023: The Ultimate Guide!
Dropshipping product selection has always been one of the core topics of e-commerce. In recent years, due to the turn of people’s consumption concept and the continued impact of the epidemic, more and more sellers began to step into the e-commerce industry. With this, industry competition has become more and more intense. DTC shop orContinue reading “How to Choose Dropshipping Products 2023: The Ultimate Guide!”