Born between 1996 and 2010, Generation Z is a young consumer group with a strong sense of value. They are often fascinated by brands that highlight their “authenticity”. Therefore, eCommerce sellers should not only focus on product sales when developing their marketing strategies. Gen Z is creative and adventurous. They are also digital natives, havingContinue reading “How to Reach Gen Z: Top 5 Gen Z Marketing Strategies in 2023”
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Find A Quick Way to Do Marketing for Your Shopify Store
With the rise of the DTC (Direct To Consumer) model, running your business through Shopify has become a priority for cross-border sellers. Consumers’ visual Experience about a product is more likely to lead to an order. These consumers are curious, individualistic, and impatient and are more likely to shop from new sellers. Research shows thatContinue reading “Find A Quick Way to Do Marketing for Your Shopify Store”