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Five Trends to Make Your DTC Brand Stand Out in 2022

The epidemic has accelerated the penetration and development of DTC, and e-commerce has thus seen rapid growth. In the U.S., e-commerce accounted for 14.4% of the total retail market in 2020 and is expected to be around 15% in 2021. With increased e-commerce penetration, how to stand out has become a challenge to many onlineContinue reading “Five Trends to Make Your DTC Brand Stand Out in 2022”

Direct or Digital: The Dilemma and The Way Forward of DTC

Both Shopify and DTC seem to have been knocked down by relentless share prices and market caps immediately after a brief industry peak. Shopify has fallen from a high of $1,762 to a recent low of just over $700 and as low as $510. The DTC sector as a whole is down over 20%. TheContinue reading “Direct or Digital: The Dilemma and The Way Forward of DTC”

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